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It is difficult for someone to come up with ideas on their own, and it is even harder when they are required to do so in the context of a brainstorming meeting. "The Book of Ideas" provides the essential tools and suggests the appropriate actions to tackle complex issues, use inspired techniques to generate smart ideas, and implement those ideas.
The book is divided into five parts:
Many tips are based on visual expression – a quick and effective way to get a thought out of the confines of written language. Each idea is presented in a section, explained in simple terms, and accompanied by a short exercise that helps you apply the idea to your own situation.
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