Contains:

THE ECONOMIC AND BUSINESS ENVIRONMENT - Laying the foundations: What do we define as “business economics”?, Economics and business decision-making, The business environment.

MICROECONOMICS - THE MARKET SYSTEM: Supply and Demand: How markets work, Elasticity and its Applications.

MICROECONOMICS - MARKET LIMITATIONS: Market Failure, Consumers and Consumer Behavior.

MICROECONOMICS - THE ECONOMICS OF BUSINESSES IN MARKETS: Business Objectives and Behavior, Business Behavior and Market Organization, Production Decisions of Businesses, Market Structures, Other Forms of Imperfect Competition, Corporate Strategy and Pricing Policy.

MICROECONOMICS - MARKETS FOR FACTORS OF PRODUCTION: Labor Market, Financial Markets.

INTRODUCTION TO MACROECONOMICS: The Macroeconomic Environment, Aggregate Demand and Aggregate Supply, Macroeconomics - Labor and Unemployment, Macroeconomics - Inflation and Price Stagnation, Macroeconomics - Monetary Policy, Fiscal Policy and Supply Policy.

INTERNATIONAL BUSINESS AND ECONOMICS: The Global Economy, Glossary, Index.