20
70
€
Delivery
Fri, 17 Jul - Tue, 21 Jul
14,00 €
shipping cost
Sent from Greece
Description
Specifications
"Blue Ocean Strategy" provides a systematic approach to bypass competition.
In this groundbreaking book, Kim and Mauborgne present a proven analytical framework and tools to discover and conquer blue oceans.
By analyzing a wide range of strategic moves made across various industries, they confirm the six tactics that any company can use to shape and execute a blue ocean strategy.
(. . .) [Excerpt from publisher or edition presentation text]
Manufacturer
Specifications
- Authors
- Renée Mauborgne, W. Chan Kim, Chan W. Kim
- Publisher
- Kritiki
- Original Title
- Blue Ocean Strategy
- Language
- Greek
- Subtitle
- Win the untapped markets
- Cover
- Soft
- Number of Pages
- 284
- Release Date
- 2/2006
- Publication Date
- 2006
- Dimensions
- 17x24 cm
- ISBN-13
- 9789602184622
Book Type
- Diversity, Equity & Inclusion (DEI)
- No
Important information
Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.