The magic words to influence and persuade others. Let's face it. The outcome of successful verbal communication depends on using the right words at the right time. Hard work, talent, and the right timing are essential ingredients for success, but what you need is to guide the conversation and create the environment for sealing an agreement.
This book is aimed at all of you who have found yourselves in the uncomfortable position of searching for the right words – or leaving a meeting without the desired outcome. It is a valuable tool that offers useful examples so you can feel confident in every conversation.
What they said about the book: "This book is the dictionary of language for business success. The strategy it outlines, from the very first page, will change the way you influence others." –Scott Stratten, President of UnMarketing Inc. and author of the successful UnMarketing book series.
"You can increase your influence in all situations as long as you absorb the simple yet highly effective lessons contained in this book. It could easily replace any other book on human behavior – that’s how useful it is." –John Jantsch, author of Duct Tape Marketing.
"Phil Jones helps reveal the truth in complex sales situations. His powerful phrases will help you influence others with integrity, without being pushy. You'll find yourself using these gems every day." –Ian Altman, co-author of Same Side Selling and contributor to Forbes.com.
"What to Say is a specialized seminar on the art of influence, persuasion, and achieving high business outcomes. It should be read by anyone looking to become more persuasive in their professional and personal lives." –Seth Price, author of the best seller The Road to Recognition.
Phil Jones is a best-selling author and one of the world’s leading sales consultants. He has trained over 2 million executives from some of the world's largest companies across 5 continents and 56 countries, teaching the lost art of verbal communication. In 2013, he was awarded the British Excellence in Sales and Marketing Award as Best Sales Trainer, being the youngest person ever to receive this award. Phil splits his time between London and New York.
