How did we get to where we are? John Cassidy shows that the roots of the most recent financial failure lie not in people, but in an idea – the idea that markets are inherently rational. He provides the big picture behind the financial headlines, tracing the rise and fall of free-market ideology from Adam Smith to Milton Friedman and Alan Greenspan. Filled with humor, intelligence, and above all, a deeper understanding, How Markets Fail advocates the end of 'utopian' economics and the beginning of a practical, realistic approach to thinking.

Pages: 416, Dimensions: 12.9x12.9cm