Self Improvement Books

How to Have Creative Ideas, 62 Exercises to Develop the mind

Author: Edward De Bono

Everybody wants to be creative. Creativity makes life more fun, more interesting and more full of achievement, but too many people believe that creativity is something you are born with and cannot be

Everybody wants to be creative. Creativity makes life more fun, more interesting and more full of achievement, but too many people believe that creativity is something you are born with and cannot be learned. 

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  • Language English
  • Number of pages Number of pages 192
  • Cover Cover Soft
  • Year of publication Year of publication 2008
  • Publisher Publisher Penguin
19 86 €
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Description & Specifications

Everybody wants to be creative. Creativity makes life more fun, more interesting and more full of achievement, but too many people believe that creativity is something you are born with and cannot be learned. In How to Have Creative Ideas Edward de Bono - the leading authority on creative thinking - outlines 62 different games and exercises, built around random words chosen from a list, to help encourage creativity and lateral thinking. For example, if the task were to provide an idea for a new restaurant and the random word chosen was 'cloak', ideas generated might be: a highwayman theme; a Venetian theme with gondolas; masked waiters and waitresses. Or, if asked to make a connection between the two random words 'desk' and 'shorts', readers may come up with: both are functional; desks have 'knee holes' and shorts expose the knees; traditionally they were both male-associated items.

Manufacturer

Author
Edward De Bono
Publisher
Penguin
Award
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Skroutz Book Awards 2026
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Language
English
Cover
Soft
Number of Pages
192
Publication Date
2008
Dimensions
14x21 cm
ISBN-13
9780091910488

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19,86 €
14,00 €   shipping cost