The New York Times bestselling author, Dan Ariely, combines humor with behavioral economics in his book Small Change, where he examines the irrational world of personal finance. He analyzes why people make poor financial decisions and offers insights to make better choices.

He explores questions such as: Why does paying for goods often cause physical pain? Why does it cost money to act as your own broker? Why are we willing to pay more for something now because we paid more for it in the past?

Along with financial comedian Jeff Kreisler, Ariely reveals the hidden mechanisms guiding our money-related choices. By studying topics such as credit card debt and budgeting, they show how our perceptions of money are often misguided and ultimately cost us more than we imagine.

Small Change combines case studies and anecdotes with practical advice, offering tools to understand and improve our financial habits, save, and spend smarter.

A captivating and essential book that provides the fundamental knowledge to improve financial choices and enhance our quality of life. Published in the U.S. as Dollars and Sense.