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Total Competition, Lessons in Strategy from Formula One

Authors: Ross Brawn,Adam Parr

Total Competition is the most exciting, comprehensive and revealing look at what it takes to reach the top of Formula One. Ross Brawn, one of the most innovative and successful technical directors and...

Total Competition is the most exciting, comprehensive and revealing look at what it takes to reach the top of Formula One. Ross Brawn, one of the most innovative and successful technical directors and later team leaders in Formula One, led teams such as Benetton, Ferrari, Honda, Brawn, and Mercedes, working with drivers like Michael Schumacher, Jenson...

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Top specs

  • Number of pages Number of pages 336
  • Cover Cover Soft
  • Year of publication Year of publication 2017
  • Publisher Publisher Simon & Schuster
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Description & Specifications

Total Competition is the most exciting, comprehensive and revealing look at what it takes to reach the top of Formula One. Ross Brawn, one of the most innovative and successful technical directors and later team leaders in Formula One, led teams such as Benetton, Ferrari, Honda, Brawn, and Mercedes, working with drivers like Michael Schumacher, Jenson Button, and Lewis Hamilton to make them world champions.

In this engaging book, written in collaboration with Adam Parr, who served as CEO and later chairman of Williams, Brawn reflects on his career to evaluate how he succeeded and where he sometimes made mistakes.

Total Competition is a definitive portrait of modern motorsport. In this book, Brawn and Parr explore the unique pressures of Formula One, their battles with Bernie Ecclestone, and the fierce world they inhabited, where coming second is never enough. This book will appeal not only to the millions of Formula One fans who wish to understand how Brawn operates, but also offer many lessons for achieving your own business goals.

Pages: 336, Year of Publication: 0629, Dimensions: 13x13cm

Manufacturer

Specifications

Authors
Ross Brawn, Adam Parr
Publisher
Simon & Schuster
Language
English
Subtitle
Lessons in Strategy from Formula One
Cover
Soft
Number of Pages
336
Publication Date
2017
Dimensions
13x19.8 cm
ISBN-13
9781471162381

Book Type

Diversity, Equity & Inclusion (DEI)
No

Important information

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14,56 €
14,00 €   shipping cost