The House of Dior dreamed of dressing women's smiles for all occasions. Rouge Dior fulfills this desire, thanks to a technological achievement: 16-hour wear combined with the comfort of a lipstick.

FORMULA

This durable innovation was made possible thanks to the expertise of the Dior laboratories, which gathered their best compatible ingredients to ensure color uniformity and adhesion without compromising the natural elasticity of the lips, which is maintained. Dior is committed to sustainable beauty: Rouge Dior Forever reveals a "clean" formula with a strict selection of ingredients. The peony blossom extract, which helps lips maintain their natural hydration, is of natural origin, as well as the lipstick's fragrance, which consists of 80% natural-origin ingredients.

SHADES

From discreet nudes to bold reds, the 15 colors created by Peter Philips cater to every desire, every style, and every skin tone. A range of essential colors with a matte finish that suits all women without exception. Four iconic shades of Rouge Dior stand out:

• 999 Forever Dior: the ultimate red that enhances every woman.
• 100 Forever Nude Look: a new interpretation of the New Look greys of 1947, a color created by Christian Dior as the perfect blend of grey and beige.
• 720 Forever Icone: a bold dark pink-brown that celebrates the creator's work and is a true fashion icon.
• 525 Forever Chérie: a lighter pink-brown that expresses Christian Dior's love for women and his muses.

APPLICATION INSTRUCTIONS

• Prepare your lips by applying the Rouge Dior Balm in the neutral shade 000 Diornatural. Remove excess product by pressing a tissue between your lips.
• To enhance your lips, use the Dior Contour lip pencil in the same shade as the lipstick.
• Apply the Rouge Dior Forever directly to the lips and let it dry for 3 minutes to set the color.
• Close the cap tightly after use to maintain all the properties of the formula.