A modern perspective on how a tourism business-organization should be effectively organized and managed.
The purpose of the book is to map the multifaceted scientific landscape of tourism business management and provide many examples of best practices for addressing contemporary challenges: the modern tourism industry and the international competitive environment, small and medium-sized tourism entrepreneurship, the factors shaping an effective internal business environment, leadership and employment in tourism businesses, strategic management of tourism enterprises, and human resource management.
Written in a simple and understandable manner, it aims to be a valuable assistant for students, young scientists, and those taking their first professional steps, as well as for experienced professionals, executives, and employees who wish to update their knowledge.
Manufacturer
Specifications
- Publisher
- Kritiki
- Language
- Greek
- Subtitle
- A Scientific Guide to the How and Why of Tourism Business
- Cover
- Soft
- Number of Pages
- 320
- Release Date
- 11/2022
- Publication Date
- 2022
- Dimensions
- 17x24 cm
- ISBN-13
- 9789605864217
Book Type
- Diversity, Equity & Inclusion (DEI)
- No
Important information
Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.