From the Los Angeles riots to the Columbine High School massacre, Americans watched events and purchased items that reflected the best and worst of the decade. Bill Clinton's presidency was in jeopardy, the digital age had exploded, and Silicon Valley was influencing everyone on the planet. Meanwhile, nudity and sex dominated magazine pages, selling everything from haute couture to perfumes and microwaves. Nirvana entertained Generation X, while "The Greatest Generation" was considering buying a Probe and something called a Hummer. Super Soakers and Game Boy and PlayStation consoles were the new toys, as Super Mario World, Gran Turismo, and Sonic the Hedgehog influenced young minds everywhere. Luxury brands were in demand: shoppers desired a Gucci bag, a Louis Vuitton bag, a Hermes scarf, or a Prada dress. TWA and Continental Airlines were still flying the skies, and Volkswagen redesigned the Beetle. It was a decade that seemed safe and calm but was filled with events and large-scale consumption, setting the stage for the 21st century. It includes six chapters covering a wide range of advertising, from food and fashion to entertainment and automobiles, and a plethora of advertising moments make All-American Ads of the ’90s an essential collection for every fan of the consumer culture of the 1990s.