Ketchup began as a fermented fish sauce from China's Fujian province: ke for fermented fish, tchup for sauce. The British were the first to add tomatoes to their anchovy "catsup" in 1817. A century later, Heinz changed the spelling again-and added sugar.
In The Language of Food, Dan Jurafsky opens a panoramic window onto everything from the modern descendants of ancient recipes to the hidden persuasion in restaurant reviews. Combining history with linguistic analysis, Jurafsky uncovers a global atlas of premodern culinary influence: why we toast to good health at dinner and eat toast for breakfast and why the Chinese don't have a word for "dessert". Engaging and eclectic, Jurafsky's study reveals how everything from medieval meal order to modern menu design informs the way we drink and dine today. Tuck in!
Manufacturer
- Author
- Dan Jurafsky
- Publisher
- WW Norton & Co
- Language
- English
- Subtitle
- A Linguist Reads the Menu
- Cover
- Soft
- Number of Pages
- 256
- Publication Date
- 2015
- Dimensions
- 14x21.1 cm
- Award
- -
- Audience
- adults
- Illustrated Books
- No
- ISBN-13
- 9780393351620
Important information
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