“This book is not a guide to starting a business. It is my personal story, the story of a girl who followed her dreams… You are not born an entrepreneur. It is a skill you learn along the way.” By entrepreneur MARIA HATZISTEFANI, Founder of Rodial Group and investor on Ant1's show, Dragon’s Den.

“I want to tell you my story, how I got to where I am now. I didn't know from the beginning what I wanted to do, I changed my career path three times before starting my own business, and I was even fired from my last job. I have made many mistakes, taken many risks, and along the way, I achieved some small and some bigger successes. I always turn to the stories of strong, successful women and draw inspiration from their journeys. I want to offer you exactly the same. To inspire you, to show you the way, and to share with you how I overcame obstacles and challenges, always keeping my eye on the ball. I want to motivate you to chase your dreams and continue your journey, even if everything is against you, and to show you how to believe in yourself, even if no one else believes in you.”

One thing is for sure: success does not come in twenty-four hours. When the skincare product company Rodial launched the famous “snake serum,” the press immediately thought the company succeeded “in twenty-four hours.” In reality, the founder of Rodial, Maria Hatzistefani, worked hard for 18 years to create the company. She started Rodial from a room in her house and today runs a company with products available in 20,000 stores worldwide.

Every success requires time, patience, and tremendous determination. Maria succeeded thanks to her ambitious vision, taking risks, choosing the right partners, and her successful strategy for building brand awareness and establishing her personal brand. She believes that all of us can achieve our goals if we dedicate ourselves to them, and in her book, she reveals the way, the advice, and the secrets.

What they said about the book: “Maria created an amazing brand from scratch and I can completely relate to her strategy.” –Bobbi Brown, author and founder of Bobbi Brown Cosmetics

“I love Maria’s writing style; it motivates you and is also funny; definitely read the book!” –Erin O’Connor MBE, model

“Maria’s experiences are the best advice from which you can draw lessons.” –David Koma, fashion designer

“If there is one person who can show us how to succeed, it is Maria! She uses her successes and failures to inspire others to fulfill their dreams!” –Brad Goreski, stylist