A bestseller of the New York Times, USA Today, and Wall Street Journal. In this iconic book, legendary business thinker and bestselling author Seth Godin proves that winners are actually the best "quitters." Godin shows that winners quit quickly, often, and without guilt - until they commit to overcoming the appropriate "Dip." Every new project (or job, or hobby, or company) starts out fun… then gets really hard and not fun at all. You might be in a Dip - a temporary setback that will improve if you keep trying. But it might really be a "Cul-de-sac" - a complete dead-end. What truly sets superstars apart is their ability to recognize these. Winners seek the Dip. They realize that the bigger the obstacle, the greater the reward for overcoming it. If you can get through the Dip and become the best, you will earn profits, glory, and long-term security. Whether you're a trainee or a CEO, this entertaining book will help you understand if you're in a Dip that's worth your time, effort, and talents. The old saying is wrong - winners do quit, and quitters win.
Manufacturer
- Author
- Seth Godin
- Publisher
- Little Brown Book Group
- Award
- -
- Language
- English
- Subtitle
- -
- Cover
- Soft
- Number of Pages
- -
- Publication Date
- 2024
- Dimensions
- -
- ISBN-13
- 9780349439822
Important information
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