Dale Carnegie (1888-1955) has helped millions of people climb the ladder of success in their professional and personal lives with the book "How to Win Friends and Influence People," first published in 1936. This now-classic milestone book is considered the most successful and reliable motivational book of all time. Over 30 million copies have been sold worldwide, and anyone who reads it discovers great truths about human nature and human communication.

In today's world—where an increasingly large part of our communication takes place through screens—Carnegie's teachings not only remain relevant but become ever more critical. To demonstrate the many ways in which these wise teachings continue to apply, Dale Carnegie & Associates, Inc. has adapted Carnegie’s guidelines and advice for the challenging digital age.

Thus, the first and best book of its kind makes a fresh start to tame the complexities of modern times and teach you, among other things:

• How to secure the commitment and dedication of your associates.
• How to stand out professionally and make a lasting impression.
• How to earn and maintain the trust of others.
• How to introduce changes without provoking resistance or dissatisfaction.

Dale Carnegie & Associates, Inc. was founded in 1912 and is the "partner of engagement" for many progressive companies in every corner of the world. Based on the original, foundational principles of Dale Carnegie, it ensures the participation and engagement of its clients' employees in a successful future.