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Description
Specifications
How is an electoral campaign conducted? What is the necessary psychological, political, and organizational preparation for each candidate? What should one pay attention to when shaping their electoral strategy? How can one effectively utilize the political and communication tools at their disposal?
How much do electoral campaigns change with social media? The `New Rules of War` provide answers to these questions. Without ready-made solutions, but emphasizing the logic and substance that underlie each specific action.
They clearly distinguish the main and pressing demands of a campaign and indicate techniques for analyzing the electorate, crafting strategy, organizing a campaign, and handling the factors involved in it.
Understanding these data is, after all, the element that allows each candidate to adapt the `rules` to their own needs. While it is a typical manual for electoral campaign, the usefulness of this book broadly concerns all those who face public scrutiny or seek office.
[Excerpt from the text on the back cover of the edition]
Manufacturer
- Author
- Eytychis Vardoulakis
- Publisher
- Pedio
- Subtitle
- How to prepare properly for an election
- Number of Pages
- 200
- Release Date
- 3/2014
- Publication Date
- 2014
- Dimensions
- 17x24 cm
- Language
- Greek
- Cover
- Soft
- ISBN-13
- 9789605462321
Important information
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