Help transform your business and innovate like the world's leading tech companies! In the book TRANSFORMED, product thought leader Marty Cagan bridges the gap between the current state of most companies and the desired product operating model. It is written for leaders driving change, from managers to senior executives and stakeholders collaborating with product teams. TRANSFORMED has three main goals: first, to educate with an in-depth understanding of the product operating model; second, to convince with detailed case studies of successful transformations; and third, to inspire with impressive stories of product innovation. Filled with real-world examples and practical advice from decades of experience, TRANSFORMED is a must-have weapon for anyone striving for progress.