Neuroscientist Amir Raz shares decades of research and clinical studies to show how suggestion changes the brain and shapes our behavior, as well as how we can protect ourselves and leverage suggestibility in our lives. Suggestions can make cheap wine taste like Château Margaux, distort our perception of time, and alter our memories. In an era where misinformation has affected our personal lives and politics, the power of suggestion deserves even more attention. In the book The Suggestible Brain, world-renowned expert in the science of suggestion Amir Raz, PhD, brings together cognitive aspects of psychology, sociology, and anthropology, combined with contemporary culture and media issues, along with a series of clinical studies of patients with disorders ranging from Tourette's syndrome to false pregnancies and allergies. The questions included are: - Why do placebos work even when people know they are inactive pills? - Can suggestions effectively treat depression and anxiety? - How do people use suggestion to cause psychological harm? - Why are we more likely to believe fake news that aligns with our political beliefs? - How can suggestion help combat racism and bigotry? Conversely, how can suggestion have the opposite effect? Combining his experiences as a magician and hypnotherapist with decades of research in neuropsychology, The Suggestible Brain maps the zone between magic and science and demonstrates how easily we are suggestible and manipulatable. Readers will gain practical advice on how to harness the science of suggestion to promote change, protect against deceptive information, and better regulate their inner world.