MAIN BOOK - FOR ECONOMY AND BUSINESS

Awarded the Innovation and Entrepreneurship Award, 2019 CMI Business Book Awards.

This step-by-step guide is based on case studies from the most innovative startups in Silicon Valley and will show you how to develop, validate, and implement your incredibly big ideas.

In today's world, everyone needs to innovate to stay competitive. It doesn't matter if you're a startup founder, executive director, small business owner, freelancer, or professional: There is a technology that will disrupt your industry. If you can't leverage it to your advantage, someone else will.

Innovation is no longer a choice - it is the price of entry into the business world.

The book "Make Elephants Fly" will help you apply the same methodologies and processes as the most innovative startups in Silicon Valley. It will show you:

• How startups create groundbreaking products and services.
• How to structure innovation teams.
• The best ways to identify and evaluate new ideas.
• What it takes to foster a culture of innovation.
• How to establish an innovation process throughout your organization.

By the time you digest this book, you will have the tools you need to make your incredibly big idea take off!

Pages: 320, Publication Year: 1114, Dimensions: 15.4x15.4cm