The world-renowned cosmetics company Max Factor is known for quality makeup cosmetics, used by professional make-up artists. Max Factor was founded in 1909 by Max Factor, a visionary and makeup artist. During Hollywood's golden age, stars recognized the art of Max Factor, which created a glamorous yet realistic look.

Max Factor brought his experience in the film industry and started selling eyeshadows and eyebrow pencils, as well as a range of cosmetics he called "make-up."

The brand's philosophy is that every woman can be dazzlingly beautiful by using the right cosmetics and makeup techniques. Max Factor offers a variety of products, including mascara, foundation, eyeshadows, and lip gloss, allowing every woman to highlight her personal charm.