Hair Dye

Wella Illumina Hair Dye 10-34 Very Light Blonde Golden Red 60ml

Wella Professionals Illumina Color is a top-quality permanent hair dye of professional grade, designed to deliver a natural, multi-dimensional, and exceptionally luminous color result. This dye goes

Wella Professionals Illumina Color is a top-quality permanent hair dye of professional grade, designed to deliver a natural, multi-dimensional, and exceptionally luminous color result. This dye goes beyond simple coverage, aiming to replicate the natural reflection of light in the hair, as if it has never been dyed.

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Description

Description

Wella Professionals Illumina Color is a top-quality permanent hair dye of professional grade, designed to deliver a natural, multi-dimensional, and exceptionally luminous color result. This dye goes beyond simple coverage, aiming to replicate the natural reflection of light in the hair, as if it has never been dyed. It guarantees a reliable and long-lasting color result, up to 100% coverage of white/gray hair with a sheer appearance, while also caring for and protecting the quality of the hair.

Key Features:

  • Product Type: Permanent hair color.
  • Color Result: Natural, multidimensional, and exceptionally luminous.
  • Gray Coverage: Up to 100% coverage of gray/white hair with a translucent finish.
  • Technology: Incorporates innovative Microlight Technology and integrated Metal Purifier.
  • Level Lift: Ability to lift the natural tone up to 3 levels.
  • Protection: Enhanced protection of the hair structure during the coloring process.
  • Usage: For professional use only (requires mixing with Welloxon Perfect oxidizing cream).

Technologies:

1. Microlight Technology

The innovation of Illumina Color lies in its patented Microlight technology. This technology works by protecting the outer cuticle (surface structure) of the hair.

  • Cuticle Protection: Normally, copper build-up (from tap water) on the hair surface reacts with the dye, leading to uneven color and damage. Microlight technology encapsulates and neutralizes copper ions, preventing the formation of free radicals.

  • Light Reflection: By keeping the hair cuticles smooth, clear, and intact, the technology allows light to penetrate and reflect from within the hair. The result is maximum light reflection – up to 70% more shine – giving hair the multi-dimensional radiance of a natural, healthy color.

2. Grey Coverage with Sheer Finish

Illumina Color offers full coverage of grey/white hair (up to 100%), but in a way that differs from traditional dyes. The final result is sheer, allowing the natural light and dark tones of the hair to show through. This prevents a "flat" or monotonous look, giving a more youthful and natural feel to the final color.

3. Built-in Metal Purifier

The formula contains a built-in metal purifier that works in conjunction with Microlight technology. This action prevents hair damage that can be caused by the presence of metals during the coloring process, ensuring superior protection and hair quality.

Manufacturer

See full description

Specifications

Specifications

Main Specifications

Type
Permanent Dye
Shade
Blonde
Blonding
No
Toner
-
Dermocosmetics
No
Professional Hair Brands
Yes

Additional Specifications

Vegetable Dye
-
no Ammonia
-
for Men
No

Quantity

Mass Gaining
60 ml

Important information

Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.

See all specifications

Description & Specifications

Wella Professionals Illumina Color is a top-quality permanent hair dye of professional grade, designed to deliver a natural, multi-dimensional, and exceptionally luminous color result. This dye goes beyond simple coverage, aiming to replicate the natural reflection of light in the hair, as if it has never been dyed. It guarantees a reliable and long-lasting color result, up to 100% coverage of white/gray hair with a sheer appearance, while also caring for and protecting the quality of the hair.

Key Features:

  • Product Type: Permanent hair color.
  • Color Result: Natural, multidimensional, and exceptionally luminous.
  • Gray Coverage: Up to 100% coverage of gray/white hair with a translucent finish.
  • Technology: Incorporates innovative Microlight Technology and integrated Metal Purifier.
  • Level Lift: Ability to lift the natural tone up to 3 levels.
  • Protection: Enhanced protection of the hair structure during the coloring process.
  • Usage: For professional use only (requires mixing with Welloxon Perfect oxidizing cream).

Technologies:

1. Microlight Technology

The innovation of Illumina Color lies in its patented Microlight technology. This technology works by protecting the outer cuticle (surface structure) of the hair.

  • Cuticle Protection: Normally, copper build-up (from tap water) on the hair surface reacts with the dye, leading to uneven color and damage. Microlight technology encapsulates and neutralizes copper ions, preventing the formation of free radicals.

  • Light Reflection: By keeping the hair cuticles smooth, clear, and intact, the technology allows light to penetrate and reflect from within the hair. The result is maximum light reflection – up to 70% more shine – giving hair the multi-dimensional radiance of a natural, healthy color.

2. Grey Coverage with Sheer Finish

Illumina Color offers full coverage of grey/white hair (up to 100%), but in a way that differs from traditional dyes. The final result is sheer, allowing the natural light and dark tones of the hair to show through. This prevents a "flat" or monotonous look, giving a more youthful and natural feel to the final color.

3. Built-in Metal Purifier

The formula contains a built-in metal purifier that works in conjunction with Microlight technology. This action prevents hair damage that can be caused by the presence of metals during the coloring process, ensuring superior protection and hair quality.

Manufacturer

Main Specifications

Type
Permanent Dye
Shade
Blonde
Blonding
No
Toner
-
Dermocosmetics
No
Professional Hair Brands
Yes

Additional Specifications

Vegetable Dye
-
no Ammonia
-
for Men
No

Quantity

Mass Gaining
60 ml

Important information

Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.