The book is intended for small and medium-sized business entrepreneurs and freelancers. It serves as a practical guide that will help them step by step to design their business marketing strategy aimed at growth and success.
Rich in examples and practical exercises and written in simple language without the difficult definitions of marketing and without unnecessary theory, it guides the reader to answer questions such as:
- How will I grow my business?
- Which strategy should I follow for my business to achieve healthy growth?
- What marketing actions are suitable for my business?
- How much money should I spend on promoting my business?
- How can I differentiate myself from my competitor?
- How can I find new customers and retain those I have?
Upon completing this book and having filled out all the suggested exercises, the reader will have understood the basic principles of Marketing and will be capable of laying the foundation for the correct and smart growth of their business.
Manufacturer
Specifications
- Author
- THemis Sarantaenas
- Publisher
- Rosili
- Language
- Greek
- Subtitle
- Build your own marketing plan easily, quickly and correctly
- Cover
- Soft
- Number of Pages
- 232
- Release Date
- 05/01/2015
- Publication Date
- 2015
- Dimensions
- 21x14 cm
- ISBN-13
- 9789607745583
Book Type
- Diversity, Equity & Inclusion (DEI)
- No
Important information
Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.