The Barbie Kenbassadors doll celebrates LeBron James - the basketball legend, author, activist, and philanthropist who is building a legacy by supporting others both on and off the court.

As a cultural and style icon, this LBJ Ken doll captures his signature elevated streetwear style.

LeBron is dressed in trendy clothing such as a bomber jacket with his iconic number “23”, stylish plaid pants, and striking sneakers.

Sunglasses, a waist bag, a bracelet, and headphones complete his look.

He proudly wears a “WE ARE FAMILY” t-shirt representing his non-profit foundation – the LeBron James Family Foundation, as well as a logo on the hat and a distinctive varsity jacket.

From building schools and developing community centers to housing homeless families and more, LeBron and his foundation empower urban children with the support and resources they need to succeed in life.

The Barbie Signature Kenbassadors collection celebrates the influential Ken figures who create positive change and contribute to a better world for everyone.