The current 6th edition of the book is fully revised. As before, the book presents a clear and critical exploration of different theories and approaches to popular culture. Its scope and theoretical coherence set a standard in the study of popular culture, and it can be applied flexibly and effectively across a wide range of academic disciplines.

While maintaining the accessible approach of previous editions and using examples from texts and practices of popular culture, this edition remains an important introduction to the field.

New in this edition:

• Fully revised, updated, and rewritten.
• Improved and expanded content.
• New subsections on English Marxism of William Morris, on post-feminism, and whiteness.

Essential reading for undergraduate and graduate students of cultural studies, media studies, communication, cultural sociology, popular culture, and other related academic fields.