"The Art of Public Speaking" is a comprehensive manual that explores the theory and practice of public speaking, combining scientific knowledge, practical techniques, and the author's experiential insights.
It is a work that examines public speaking as an art, science, and skill, analyzing how a speaker delivers a message to an audience and how that message is perceived. The author emphasizes that rhetoric has been one of the most powerful tools for disseminating ideas and exercising influence from ancient times to the present.
The book covers: basic communication principles and message transmission models, audience analysis and speech adaptation, structure, organization, and persuasion techniques, verbal and non-verbal communication, anxiety and presentation management, practical examples of historic and modern speeches.
"The Art of Public Speaking" utilizes a wide range of exemplary speeches, both international and Greek, to practically demonstrate the principles of effective rhetoric. Through analyses of iconic interventions, such as the speeches of Martin Luther King Jr., Greta Thunberg, Barack Obama, and Malala Yousafzai, as well as important Greek political figures like Eleftherios Venizelos, Konstantinos Karamanlis, Andreas Papandreou, and Kostas Karamanlis, the work sheds light on different facets of persuasion, leadership, and communicative influence.
These speeches are not just presented as examples but are systematically deconstructed in terms of structure, arguments, the use of emotional and logical elements, and audience management. Particular emphasis is placed on how speakers leverage their personal ethos, body language, and the context to enhance the credibility and impact of their speech.
Additionally, different types of speeches – political, social, commemorative, and entertainment – are examined, highlighting that each occasion requires adaptation of strategy and style. Through this comparative approach, the reader gains not only theoretical understanding but also practical tools for analyzing and composing effective speeches, making the book a complete guide to applied rhetoric.
Manufacturer
- Author
- Giorgos A. Voulgarakis
- Publisher
- Logos
- Type
- Humanities, Internet & Social Media, Communication & Mass Media
- Language
- Greek
- Subtitle
- -
- Cover
- Soft
- Number of Pages
- 468
- Release Date
- 01/04/2026
- Publication Date
- 2026
- Dimensions
- 16x24 cm
- ISBN-13
- 9786185730048
Important information
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