Hair Lotion is an innovative solution for extremely dry, damaged, or sensitive hair. The product creates new hydrogen and ionic bonds in each layer of the hair fiber, recomposing its structure and restoring strength, elasticity, and flexibility. Healing Bond makes hair more resistant to styling, chemical damage, and the harmful effects of heat tools.

Used during the bleaching and coloring process, Gold Healing Bond protects the hair's internal keratin bonds. It improves color absorption, enhances color intensity, and increases manageability. This naturally derived source of strength enhancement is capable of strengthening damaged hair fibers up to three times more than untreated hair.

Damaged hair usually has disrupted or broken bonds. Healing Bond revitalizes it by creating reinforcing links within the keratin helix and across multiple helices—restoring the integrity of the hair structure. As a result, hair looks, feels, and behaves like healthy, virgin hair.