Through theory and data-driven techniques this postgraduate textbook will help advanced students turn their marketing data into practical insights.
Manufacturer
Specifications
- Publisher
- Kogan Page
- Language
- English
- Subtitle
- -
- Cover
- Soft
- Number of Pages
- 368
- Release Date
- 02/2026
- Publication Date
- 2026
- Dimensions
- -
- ISBN-13
- 9781398622869
Book Type
- Diversity, Equity & Inclusion (DEI)
- No
Important information
Specifications are collected from official manufacturer websites. Please verify the specifications before proceeding with your final purchase. If you notice any problem you can report it here.