The taste of the toothpaste was very unpleasant for the child. Overall, it was a mediocre toothpaste; I didn't see any significant difference.

The little one didn't like the taste at all and refuses to use it. I didn't find the taste that bad, though...

The taste and smell are awful! It doesn't even smell like strawberry as it claims. My daughter couldn't use it even once because of the terrible taste. I tried it myself to see if it's true and indeed, the texture and taste are terrible.

I will say one word awful!!! It has an orange color, disgusting taste and smell, and in the end it leaves a burning sensation, it's like brushing your teeth with bleach, the child rejected it immediately but I couldn't use it either, I just wasted my money, what a shame!

Great disappointment with this toothpaste. The taste is awful....it doesn't remind me of strawberry at all! I tried it myself before giving it to my child...but even the child's reaction to the taste alone was more than negative, because besides the bad taste, it also leaves a "burning sensation" in the end. We couldn't even brush our teeth...so I don't know about its effectiveness! It's a shame...because we had read good reviews.

The best toothpaste we have tried. Natural flavor, without chemicals, and the kids love the taste! I recommend it!

Unfortunately, it has a very strong taste, smell, and color of strawberry. It reminded my children of syrup and they didn't like it at all, even though strawberry flavor is their favorite anywhere else. This is obviously a matter of taste.

I bought it as a second option for emergencies and to try it out. Since then, my child doesn't want any other one, they adore it and always choose this one

Good choice if someone doesn't want a toothpaste with fluoride (e.g. for small children who can't spit out the toothpaste). Nice taste, kids like it

It's perfect! Don't hesitate all you parents who want to protect your children from fluoride (after all, it derives from the word "decay"!). The taste is subjective, so I won't go into that issue, but we love it!

The only toothpaste that doesn't make my child nauseous! While I expected it to be less effective due to its composition, his teeth are super!

My little one (4 years old) really likes it, enjoys brushing teeth. We will see the results over time, as it is a recent use.

Excellent for children. With a very nice aroma and a taste that doesn't burn the tongue. My daughter has excellent teeth. Maybe this toothpaste helped.