Jack Daniel's has always respected the charcoal that gives whiskey its unique flavor. Jack Daniel's spices have their own distinct taste. The Jack Daniel's® Beef rub is an exceptional seasoning that offers a sweet and spicy crust, perfect for larger cuts of beef.

• Generously sprinkle on any beef product before grilling or smoking.
• For pork tenderloin, evenly cover the entire surface and refrigerate for at least one hour.
• Apply another layer before placing the meat on the hot grill or smoker.

All ingredients are natural and gluten-free: Salt, Spices, Paprika, Brown Sugar, Chili Peppers, Garlic.